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This case study highlights Zapier's user-centric approach, which propelled them to exponential growth with a consistent 50% average year-over-year increase. This success story provides a blueprint for other startups looking to achieve sustainable hyper-growth.
Instructor: Think SkillLanguage: English
Zapier, a SaaS platform for automating workflows and integrating apps, achieved remarkable growth, scaling to 1.5 million users within a few years of its founding. Established by Wade Foster in 2012, the company implemented key strategies focusing on user forums, direct engagement, a paid beta program, and targeted solutions.
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